2026-09-01
The iPhone Ranks First on My Board. On the Day It Shipped, It Couldn't Copy and Paste
I scored 99 products; the iPhone came first at 98. But lay out its first eighteen months and almost everything went wrong: no third-party apps, no copy-paste, no video recording, no MMS, 2G only, a $200 price cut 68 days after launch, and a public apology from Jobs. It got exactly one thing right — and that one thing happened to be the only one nobody could retrofit.